About Us
Founded in 2008, Marketing Automation Ink (MAI) specializes in supporting creative marketing operations.
Our consultants guide companies to drive profits by improving their processes and technology, while our staffing team—all of whom have experience in managing or doing the work they recruit for—find the right people to work with those methods and tools. Our multidisciplinary approach keeps our consulting solutions grounded in the day-to-day of people who do the work – and our recruiting based on a thorough understanding of the skill sets our clients require, the practices that they use and the values that matter to them.
In short, our consulting makes us better at staffing, and our staffing makes us better at consulting.
The Simple Method Behind Our Success
Our Approach
01
We don't squeeze you into product offering.
Instead, we match the right solution to your needs. This process starts with our Discovery phase, during which we learn your processes, inside and out. Our team will identify key business drivers, interview key stakeholders, benchmark costs to determine if we can lower operating expenses while improving top-line revenues and finally, find the gaps that inhibit efficiency and effectiveness.
02
We prove our solution will work.
After Discovery, we recommend a solution that addresses your specific workflow and production challenges. Rest assured, we never make a recommendation unless we can prove it will deliver the expected performance benefits and offer the flexibility and scalability you need.
03
We guide you every step of the way.
You’re never on your own with MAI. Unlike many of our competitors, we deliver a complete solution (based on industry best practices and best-in-class technology) as well as ongoing support. Led by our core implementation/development team, we’ll provide everything you need to re-engineer your creative marketing processes.
